Step 1: Learn the Basics with a Free Online Course Before jumping into tools or creating websites, it’s important to understand what digital marketing actually is. Not just the definition, but the structure—the branches, the purpose, the potential career paths, and how all the parts work together. The good news? You don’t need to pay…

What is Digital Marketing? Digital marketing is the art and science of promoting products or services using digital channels like search engines, social media, websites, email, and mobile apps. It’s how brands connect with audiences online—and how people discover what matters to them most. The Evolution from Traditional to Digital Remember those TV ads, billboards,…